New Media

A popular example of New Media is Twitter. It is currently the most favoured social media with teenagers as they are able to follow their friends, make tweets, speak to friends and upload images. They are also able to follow their favourite celebrities and find out what they are up to and what they are working on. I think this is an important new media for my target audience because they are teenagers and are therefore likely to use it. This is therefore why I decided to create a twitter account for my magazine. I created tweets similar to those of another Indie Music magazine's twitter account in order to make the account as professional as possible, and I also took the data for the tweets, following and followers for that same account which displays the potential that the account could have. This analysis demonstrates that the social media would be the best way to connect with my target audience as it is a popular source of communicating with the magazine and also with their favourite artists likely to be featured in the magazine.