Monday 30 September 2013

Magazine Proposal Feedback

Feedback 1




Feedback 2
I think you're magazine proposal uses a good variety of detail on what you want to include in your magazine, and what you will do to make it unique. The limited edition aspects are really good and I think you will pick a lot of readers based on what you are offering. I think the name and tag line of your magazine works really well as it is unique and catches people's attention.
I think you could improve on developing your ideas for the layout of your magazine a bit more to visualise what it will look like, but overall you have a good proposal.

Sunday 29 September 2013

Production Diary Post 3

In the lesson this week we created our reader profiles. This was to establish what kind of people we wanted to read our magazine, and what audience we were aiming towards. We had to make up an imaginary person and talk about their lives and their interests, and how this would make my magazine be suitable for them. I spoke about their education, their careers, their hobbies and their favourite artists in order to give a better insight into the kind of person that they are and how this would make my magazine an ideal purchase for them. I created a male character called Dominic to display that my magazine is suitable for males.

Tuesday 24 September 2013

My Reader

 
 

 
 
The 'Emerge' Reader
 
 
Male Reader:
 
Dominic is orginally from South East London, and is 19 years old. He is currently iving in Portsmouth and is attending Portsmouth University. He lives in a house with 5 other people and each of them share his love for indie/urban music. He currently is working in a local bar to earn money for groceries. As a student, he doesn’t receive much disposable income, so when he has money spare he likes to spend it on gigs, clothes, downloading music and buying music magazines. He attented Reading festival in summer as the tickets were bought for him by his parents as a birthday gift. He loves to shop in places like Urban Outfitters, Topman and Route One. Fashion is important to him as it allows him to be comfortable and display his personality through his outfit choices. His favourite artists are The 1975, You Me At Six and Bring Me The Horizon.

He is a technology fanatic and is constantly using his smartphone to download the latest music apps and his favourite songs from iTunes. He loves social networking and uses sites such as Facebook and Twitter to find out what his favourite artists are up to, and when tickets are available to upcoming gigs.
 
My magazine would be ideal for Dominic because it is affordable through his disposable income, it will give him the opportunity to win tickets or buy them at a discounted price to many of his favourite artist's gigs and concerts, and it will allow him to create a good personal relationship with the other people in his house. 
 
Female Reader:
 
Lily is a 21 year old from Brighton. She has just finished University and is working in House of Fraser. She recieves a good salary of £7.29 an hour and works 10-4 seven days a week. She is still living at home and paying £10 rent per month to her parents, which still leaves her with plenty of disposable income. With this money, she likes to go out with her friends as she is a confident socialite. She goes shopping, to the cinema, out for dinner and to concerts. As much as she enjoys going out, she is more than partial to a cosy night in listening to her favourite music.

She is glued to her iPhone and is constantly on twitter and Instagram. She loves texting her friends and family  to find out the latest news and gossip. She has a passion for fashion and her staff discount in House of Fraser helps her to stay ahead of the trend. She also likes to shop at Topshop, Urban Outfitters, Zara and H&M. 

Her favourite artists are Fall Out Boy, Chase & Status and Twin Atlantic. She loves attending gigs and music festivals. She enjoys finding out about their personal lives and their latest projects.

Lily is an ideal reader for my magazine because she loves to socialise which could help spread the word of my magazine and also benefit her with personal relationships. She also has good disposable income which suggests that she would be able to subscribe to the magazine. 
 
 
 
 
 

Preliminary Video





I created these Prelimary Videos using Cam Studio Recorder. It enables you to see step by step how i created my prelimary task and how it all came together in the finished product.

Monday 23 September 2013

Proposal



 
Magazine Proposal

 
 
For my magazine, I want to focus on an indie/rock/urban genre, as I feel that currently, this is one of the most loved and most talked about genres of music. It is particularly popular with people my age (16), and slightly older, so I feel that I could make a successful magazine targeted towards them so that I can relate to them. Therefore, my target audience will be 16-24 year olds. My magazine is not specifically suited to either gender considering both genders are fans of my chosen genre. For that reason my magazine will be targeted towards males and females.

I have chosen to use the name 'Emerge' for my magazine as I believe that it describes my genre well and has connotations of music artists. For example, It could mean that the artists are 'emerging' as in they are become known and breaking through. Or, it could mean that the artists are 'emerging' to the readers of the magazine, as they will be able to read about them and into their lives, as if they are getting to know them.
 
My magazine will be distributed fortnightly, as when I created a survey, I asked the question “What would your ideal distrubtion of the magazine be?” and the most popular answer was fortnightly. As I will release it fortnightly, and most of my target audience are from the E social bracket, my magazine cannot be expensive. Therefore, I am thinking of selling my magazine for £2.50. This was also the most popular answer I received from my survey when I asked how much people would pay for my magazine.

My magazine will include features to entertain and satisfy my target audience. Each issue will have the same kind of layout, and the same amount of content as this will give my magazine an element of recognition. I will include features such as:
 
·         A main interview with a popular, current artist

·         Questions and answers page with an upcoming artist

·         A page with codes to download current songs for free from my magazines website (USP)

·         Competition for two tickets to next years Reading Festival

·         Song and album reviews from current and upcoming artists

·         Tweets from fans giving their comments on the artists featured in the magazine

·         Latest music news (new albums, upcoming tours)

I am thinking of doing a turquoise/white/black house colour as I think that these colours are not subjective towards either gender, and they are bright, appealing colours that will entice my readers and make them want to buy the magazine.

As it is a launch magazine, I will offer a few limited edition aspects. I will do a competition to meet the artist on the front cover, complete with a signed CD and VIP tickets to a tour date of their choice. I think this will be successful as it is a great offer for just £2.50 from buying the magazine. I will also offer a subscription for £3.70 a month, which will go up to £3.99 when this limited aspect finishes which will be after 1 month of the first release. With the subscription, a voucher code page for typical student shops will come free with it. This will be successful with my readers because they will often look for discounts on clothing to save them money, so by offering this I am gaining popularity.

 

Survey Responses

 
The purpose of the survey was to help me decide what features would be most successful in my magazine. By gaining feedback, I would be able to tell what would be most popular with my audience, as I sent the link to people roughly in my target audience category (16-24). I asked a range of questions, with both comment box answers and multiple choice. The comment box answers allowed me to see the person's exact opinion, which helped me develop my ideas by focusing on what they thought would be successful. The multiple choice answers ensured that I found out what answer was the most popular, and what therefore would most attract my target audience and make them want to buy the magazine.
 
This shows the amount of responses I have received for my Survey.  
 
 

This shows the different ways in which I tried to get feedback. 


 
These are the responses to my questions asked in my survey. The answers have helped me to establish essential features of my magazine including price, distribution and content.










Preliminary Task Pages

 
 
Front Cover
 
 
 
Contents Page
 

Sunday 22 September 2013

Survey

http://www.surveymonkey.com/s/CZZXHP8

Use this link to take my survey!

The purpose of the survey was to gather information from a variety of people to find out different opinions that would help me in creating my magazine.

The questions I asked were:
1) How much would you be willing to pay for my magazine if it was to include 200 pages, plus competitions and pizes and a freebee with each issue?
2) Who are your 3 favourite urban/R&B artists out at the moment?
3) What is your preferred type of social media? (Multiple choice options: twitter,facebook,tumblr)
4) What camera shot would make the most effective and successful front cover? (Multiple choice options: Long shot,mid shot, close up)
5) What do you like reading about in interviews with artists?
6) What would your ideal distrubtion of the magazine be? (Multiple choice options: weekly,fortnightly,monthly)
7)  Would you prefer to download your music or buy CDs? (Multple choice options: download,buy CDs)
8) Do you enjoy reading about current artists or upcoming artists more? (Multiple choice options: current,upcoming)
9) What would you be looking to get from having a subscription?
10) Do you prefer print or online magazines? Why?

I used multiple choice questions on 3,4,6,7 and 8 because they are closed questions with only a seleciton of possible answers. This also helped me to see what option was the most popular with the people that I asked, which would help me come to a conclusion of which would be the best option to persue in my magazine. I also used comment box questions so I could gather people's different opinions and see how each person responded. This would help me to keep my options open when creating my magazine and also allow me to make my own decisions.

 

Production Diary Post 2 (part 2)

Production Diary Post 2 (part 1)

Evaluation of Pleminary Task

In this lesson, we continued to work on our school magazines. I changed my magazine quite a lot from my design idea, because I felt that the layout was too much like a newspaper than a magazine. I am happy with my final product because it is effective and follows the same colour scheme throughout.

Front Cover
My front cover follows the colour scheme of purple, white and black. I thought that these colours would work well together because they all compliment each other which helped my text and images to stand out. The typography I used was called Berlin Sans FB Demi. I chose this font because it is quite quirky and this therefore would help to attract readers and make them want to read the magazine.

-Full Bleed Image
The image I used was of a young boy smiling, which emphasises that the main story is likely to be uplifting and joyful. He is holding a Good News Note as my main story is on the idea that one of Haydon's students had broken the world record for the number of good news notes received. I feel that this image was appropriate to use because it related to the story and because it is of a student, which emphasises that the magazine is targeted towards students.

-Sell lines
The sell lines I used highlighted what else was on offer, if the reader wasn't too interested in the main article. I made some of the words from the text a different colour to make it stand out so that readers would be more interested and so that it would catch their attention. I varied the text size to make the page more interesting for the reader and entice them to read the magazine.

Contents Page
My contents page followed the same colour scheme as my front cover to give my magazine a professional and effective look. I included a 'welcome' section to make my readers feel like they are involved in something and not just reading any magazine. This demonstrates that I was trying to form a personal relationship with the readers. I used the same font as my front cover to keep a consistency to the presentation of my magazine. I wrote the page numbers next to the description and title of each feature to allow the reader to skip to whichever feature interests them most. I included a couple of images to make the contents page multi modal and therefore making it more interesting for the reader, and allowing them to see what else is on offer throughout the magazine.

To Improve...

- Use a more professional camera rather than an IPhone
- Use a more exciting font
- Show a larger variety of features on the contents page
- Use straplines
- Include social media

Contents Pages

Sunday 15 September 2013

Production Diary Post 1

For our pleminary task we are required to make a rough newspaper for Haydon School. It was basically so that we could get used to using InDesign, after using Photoshop for 2 years. Many people had never used InDesign before, however my teacher last year suggested that I do my contents page for my magazine using InDesign, as it would be easier and quicker to do than Photoshop, therefore I had a little bit of experience. We first had to do our design ideas, I sketched mine out onto paper, and then we had to transfer our ideas onto InDesign. We were given time in the lesson to go around the school and take 4 pictures of images we wished to include in our newspaper front cover and contents page. In the lesson on Monday 9th September, we started putting our ideas onto InDesign, and I will carry on with this next lesson.

Front Covers Research

Monday 9 September 2013

Preliminary Task Design Idea

This is my front cover design idea for the pleminary task, which was to create a newspaper for Haydon School. I chose the name of the newspaper to be 'The 'tie'mes' because there is a play on the word 'tie' which can be strongly connotated with school and education. I have chosen a simple layout because the purpose of it is to inform the reader what has been going on recently for the school. My colour scheme will be purple, white and black because these are some of the typical Haydon colours.